Although B2B has delivered significant value, there are a host of business challenges inherent to B2B automation. Combined, these problems prevent B2B automation from being a sustainable solution for moving ahead in today's changing business environment.
This white paper will examine the current state of B2B communication; detail the steps needed to mitigate the challenges created by B2B; and outline the concepts behind Business Community Management as a new way to approach your business-to-business communication. The topics included in this white paper are:
- The Current State of B2B
- Business Community Management: A Comprehensive Approach to Supply Chain
- Inovis: Your Partner in Comprehensive Business Community Management